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The speed of your website is absolutely crucial. Nobody likes to wait for a slow website!
A one-second delay in page load time yields:
Even massive companies like Amazon and Google have lost conversions because of slow-loading sites. Delays of only 100 milliseconds caused substantial and costly decreases in conversions.
If people aren’t willing to wait for some of the biggest and most well-known sites out there, they probably won’t wait for yours either.
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