Google Ads can be tricky, with the world of advertising constantly changing it can be easy to fall behind, and even easier to make mistakes.
Optimization is something that every business with an online presence goes through. Landing pages are a great place to implement optimization because they are so
It’s no secret that Google uses SEO and quality scores to expertly separate the types of websites customers want to see from all of the
For every ad that you create within a Google Ad campaign you will be asked to link a landing page. This is the web page
SEO can have a huge impact on your business, so understanding how to optimize it is crucial. However, having good SEO scores only does so
When advertising your products or services on Google Ads there are a wide variety of ad campaigns to choose from and within those campaigns even
So, you need to set up your Google Merchant Center in order to jump start a shopping campaign, but where do you start? This article
While an ad schedule is not necessary for your Google Ads, they can greatly improve your reach to potential customers. However, using your ad schedules
Anyone can create a Google Ad campaign; the trick is getting that campaign to be successful. But how can you tell? This article will explain
Often times as your campaign grows negative keywords are a strong necessity in order to weed out irrelevant search terms and only show your ads
Google video ads can be an amazing resource for your company when done correctly but writing an effective script for your video ad that will
There are a lot of different bidding strategies that are at your disposal when using Google Ads, but deciding which bidding strategy best suits your
