“When too many options are presented, visitors typically will just click on one of the first few links available, hoping it’s what they need. If not, guess what? They split.” – Stoney deGeyter, Pole Position Marketing
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Conversion Quote: Kathryn Aragon – Look for the…
“Look for the elements that could yield your biggest wins, and test them first: subject line and call to action.” – Kathryn Aragon, Crazy Egg